Digital Signage Trends of 2023

As a business owner, it’s important to stay up-to-date on the latest trends. And when it comes to digital signage, some exciting new trends are emerging that you need to know about. Here are 4 of those trends to watch in 2023: 

Interactive displays

Interactive displays are becoming increasingly popular, as they let users engage with content in different ways. This can be done through touchscreen displays, touchless systems, or even gesture controls. Interactive displays are ideal for businesses that want to create a more engaging and immersive experience. Interactive displays could let customers play games, learn about products, or even make purchases. 

Digital Displays in Corporate Settings

Digital signage is also becoming increasingly popular in corporate settings. Businesses can use digital displays to improve internal communication, wayfinding, and training. For example, they can display employee schedules, company news, and training materials. Digital signage can also create a more welcoming and engaging environment for customers and visitors. 

LED video walls

LED video walls are another popular digital signage trend. Multiple LED panels are arranged together to create a high-brightness, large-format display – an LED video wall. They can be used to create a more visually impressive and engaging experience for customers. An LED video wall could be used to display product information, promotional videos, or even live events. 

Use of APIs

APIs (application programming interfaces) are another important digital signage trend. APIs allow digital signage systems to connect with other systems, such as CRMs, ERPs, and marketing platforms. Allowing businesses to take a more personalised and relevant approach to content for their customers. For example, APIs can help display product recommendations based on a customer’s purchase history.

These are just a few of the many digital signage trends to watch in 2023. Contact B16 Audio Visual today to begin the process of mastering these trends with our help. We’d be happy to help you get started.